CASE STUDY: Local Food Spot Near NYC Climbs the Google Maps Ranks
They had great food, happy customers, and solid reviews. But on Google Maps? Invisible. Despite being loved offline, this neighborhood restaurant was nearly impossible to find online. That’s when they reached out to us.
Using RankFlow™ combined with a private 1:1 consultation, we identified what was holding them back and deployed a full-scale optimization strategy. The result? A local SEO comeback worthy of a chef’s kiss.
The Problem, the client was:
- Not showing up in local searches like “best tacos near me” or “NYC lunch spots“
- Losing foot traffic to newer, less popular places
- Stuck with an under-optimized Google Business Profile (GBP)
Despite a loyal customer base, their digital visibility was missing the mark. Time for action.
The RankFlow Method + Mario’s Touch
1. Deep Dive Audit with RankFlow
We used RankFlow to analyze their GBP vs. top competitors. This helped us:
- Pinpoint which keywords had map pack potential
- Spot missing categories and incomplete sections
- Map out visibility zones on the local SEO heatmap
2. Optimized Google Business Profile (GBP)
We updated:
- Title with keyword-rich but compliant phrasing
- Categories to match top-ranking local spots
- Photos with fresh, high-quality images (menu, dishes, ambiance)
- Service areas and business hours
- Services + menu using structured keywords
3. Citation Boost (NAP Consistency)
We added them to 40+ local directories using identical Name, Address, and Phone formats. This built trust with Google and created SEO-relevant backlinks.
4. Content Plan: Posts & Updates
- Regular GBP posts with local keywords
- Weekly updates on special dishes, events, and behind-the-scenes stories
5. Technical SEO Touch-Up
While their main site wasn’t the focus, we:
- Fixed broken links
- Cleaned up metadata
- Improved mobile load speed
- Linked GBP to key landing pages
The Results after 90 days:
- +137% visibility increase in Google Maps (RankFlow tracking)
- TOP 3 rankings for terms like “lunch near [neighborhood]” and “Mexican food NYC”
- +89% more phone calls from GBP
- +118% direction requests
- Heatmap: From red/orange to mostly green (top 5 positions)
What Made It Work?
- No silver bullets. Just:
- Smart data from RankFlow™
- A structured optimization plan
- Personalized guidance during our 1:1 consultation
- Consistency in updates and reviews
Want Similar Results?
If your local business isn’t showing up where it should, we can help.
- 💡 Free tips? Join our MagicAiFlow newsletter for local SEO strategies.
- 🚀 Need hands-on help? Book a private consultation with Mario and let’s diagnose your GBP live.
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Written by: Mario + MagicAiFlow.com
Smart SEO for small businesses who want big results.